2009-08-29 10:10:54
Jialing and three other state-owned motorcycle enterprises plan to form a "motorcycle aircraft carrier"

July 24- According to Zhang Xiaozhong of the Lianhe Zaobao, three state-owned motorcycle enterprises in China - Jianshe, Jialing and Qingqi - plan to merge and register a Chinese "motorcycle aircraft carrier" enterprise in Chongqing. The merged headquarters will be located in Chongqing.

Construction and Jialing headquarters were originally located in Chongqing, with an annual production of over 3 million motorcycles; Qingqi is headquartered in Jinan, the capital of Shandong Province, and is the birthplace of China's first civilian motorcycle. They belong to the China Ordnance Equipment Group, one of the large state-owned military industrial groups. This is the largest integration of the group's motorcycle enterprises.

Chongqing is the capital of motorcycles in China. In addition to state-owned enterprises, there are also a group of private motorcycle companies such as Lifan, Longxin, Zongshen, etc. Nowadays, private motorcycle enterprises have become the main force of Chongqing motorcycle enterprises, especially in terms of exports.

Yin Mingshan, the founder of Lifan Motorcycle, known as the king of Chinese motorcycles, believes that the merger of China's three major state-owned motorcycle enterprises means the birth of a world-class motorcycle factory.

Motorcycle aircraft carrier settled in Chongqing

Huang Qifan, Executive Vice Mayor of Chongqing, said that currently Chongqing produces about 9 million motorcycles annually. This giant "motorcycle aircraft carrier" has settled in Chongqing, and all motorcycles produced by motorcycle companies under China Weapon Equipment Group, including Jinan Qingqi, should be considered "Made in Chongqing". By then, Chongqing will become the largest motorcycle production base in China.

Due to restrictions on the use of motorcycles in major cities and a decline in export markets, motorcycle companies in Chongqing are facing enormous pressure this year. Now that the three major state-owned motorcycle enterprises in China are gathering in Chongqing, will it bring greater pressure to the fiercely competitive market?

In this regard, Yin Mingshan believes that this integration is definitely the right choice for the Ordnance Group, and the R&D, sales, and after-sales channels will be integrated as a result.

He is full of confidence in Chen Yongqiang, who is about to become the leader of China's motorcycle aircraft carrier. He believes that he is a successful entrepreneur with a high level of expertise. With assets as the link, the new management team will further strengthen brand concentration. Chen Yongqiang once served as the Chairman of the Construction Group.

He admitted, "For us private enterprises, there will undoubtedly be greater pressure. Private motorcycle companies will accelerate their adjustments, including implementing relevant industry alliances

However, some private motorcycle companies are not optimistic about this integration. Zuo Zongqing, the general manager of Zongshen Motorcycle, has an attitude of "no good or bad" towards the integration of the military equipment group.

He said in an interview with Chongqing Morning Post that the current problems faced by the motorcycle industry cannot be solved by integration, and the difficulty of the problems is higher than integration. Therefore, industry integration does not benefit the difficulties faced by enterprises.

A senior industry insider who declined to be named said that he believes this integration is reasonable and beneficial for orderly competition in the industry. The competition between "one father and several brothers" can be effectively resolved as a result. "But market competition is ruthless, and wanting to do it and how to do it are two different issues. Whether it can be done or not is a big problem

Feng Hao (35 years old), who is engaged in the motorcycle parts business, said in an interview with this newspaper that Chongqing motorcycle enterprises and related industries have been severely affected this year due to the global economic crisis. Especially for enterprises engaged in export business.

He said, "Recently, we conducted an inventory of the accessories business in the first half of the year and found that the business volume in the first half of the year was not as high as that in December last year. You can imagine the severe situation faced by Chinese motorcycle companies

He believes that the merger of the three major state-owned motorcycle enterprises will inevitably increase competition among Chongqing motorcycle enterprises. Because state-owned enterprises have advantages in terms of funding and personnel compared to private enterprises, especially after the merger of these three, their strength will be stronger, which poses a threat to the survival of small and medium-sized motorcycle enterprises in Chongqing

Introduction to the Three Major Motorcycle Companies

Chongqing Construction Industry Co., Ltd.:

One of the backbone enterprises under China Ordnance Equipment Group Corporation, it has formed an annual production capacity of 2 million motorcycles and 2 million motorcycle engines.

Jialing Industrial Co., Ltd.:

One of the largest motorcycle companies in China, with a cumulative production and sales volume of over 15 million units, and a current motorcycle production capacity of 2 million units. Jialing Motorcycle is one of the first batch of Chinese famous brand products, and the "Jialing" trademark is the first nationally renowned trademark in the Chinese motorcycle industry, with a brand value of over 8.1 billion yuan (1.8 billion Singapore dollars).

Jinan Light Cavalry:

Founded in 1956, it is the birthplace of China's first civilian motorcycle and began manufacturing "Qingqi" brand motorcycles in 1964. It is one of the oldest motorcycle brands in China. By the end of 2008, the "Qingqi" brand had produced and sold a total of 12 million motorcycles, becoming one of the important suppliers of complete motorcycles and engines worldwide.